Insights

Freight technology, in plain language.

Practical guides for owners, CFOs, operations managers, and IT managers at carriers, brokers, and private fleets. Ten guides and a glossary, written from the freight floor.

10 guides + glossaryWritten from the freight floorNo sales pitch

Why we are writing

Most freight technology content is written by software vendors, and it tends to end with a demo request. Ours won't. Strong Tower Consulting is independent advisory, and these guides are meant to help you make better decisions about the systems and data you already have, whether or not you ever hire us.

Each guide is grounded in the work we do every day: TMS selections and go-lives, upgrades, SQL reporting, integrations, and support for carriers since 2008.

Technology Decisions

Choosing, keeping, replacing, and leading the systems that run your operation.

Data & Reporting

Getting answers out of the data your TMS already collects, and keeping that data safe.

Operations & Back Office

Billing, settlements, and compliance work that decides whether the month closes clean.

Reference

Want to go deeper with help? Our practice pages cover these topics in depth. Start with TMS Selection & Advisory, Legacy TMS Advisory & Migration, SQL Data Mining & Analytics, ELD, EDI & Back-Office Integration, or Data Protection & Continuity.

From our archive

We have been writing for carriers for a long time. Earlier posts on our site covered:

  • Trimble's agreement to acquire TMW Systems (2012). Our view at the time was that the deal was good for TMW customers, and that we expected continued development of Truckmate.
  • TransForum 2013 User Conference. An invitation to meet our team at the Anaheim Convention Center, September 22 to 25, 2013.
  • The Impact of Technology in the Trucking Industry (2020). How changing technology is pushing even veteran trucking companies to rethink their technology strategies.

See where these fit in our company history.

Have a question you want answered?

Tell us what you are wrestling with, whether that's a TMS decision, a messy report, or an integration that keeps failing. Good questions often become our next guide. Send us your question.

Truckmate, TMW Systems, and Trimble are trademarks of their respective owners. Strong Tower Consulting is an independent consulting firm and is not affiliated with or endorsed by Trimble or TMW Systems.

Start Here

Ready to put this to work?

A Technology Assessment gives you a clear picture of your systems, data, and workflows, plus a practical path forward.